6 Ways To Create a Google Web Story for Blogger and WordPress in 2021

Google has launched its new way to showcase the products, images, audios, etc. So, today we'll know more details about What is Google Web Story and 6 ways to create a Google web story for Blogger and WordPress in 2021. This new initiative from Google increases the audience conversion and CTR of pages.


6 Ways To Create a Google Web Story for Blogger and WordPress in 2021


What is Google Web Story?


Google web story is a carousel-based "Stories" that can be seen in Google Search, Google Images, and Google Discover. It shows the content in a visual dynamic web-based version with the blend of Video, Audio, Images, Animation, Gifs, and Text.


Web Stories provide content publishers with a mobile-focused format for delivering news and information as visually rich, tap-through stories. Web Stories offers a robust set of advertising opportunities for advertisers and publishers to reach a unique audience on the web with immersive experiences.



This Google Web Story is just like our WhatsApp story, which can be found in your Google Feed daily, just follow or subscribe to Big Companies newsletter like TechGiant, NDTV News, Gadgets360, etc and many more.


Benefits of Google Web Story:


• Showcase your own stories at one place & Drive traffic to your website

• Monetize your web stories with Adsense and Other ad networks

• Make Stories with links to videos, articles, products, and affiliate links.


Requirements for Google Web Story:


• Make sure the Web Story is valid AMP

• Must follow the Guidelines of Web Story Content Policy

• Must Verify the Metadata

• Check if the Web Story is indexed.


Also ReadHow to use Google Trends in India: Improve Your Rankings with Trending Search Terms


Check Before Publishing Web Stories:


AMP is Valid

Google Indexed Status

Validate Web Stories via Command Line


Web Story Content Policy:


• Copyrighted content - Google does not allow any Copyrighted content on Web Stories

• Must comply with Google Discover & Webmaster Policies

• Text-heavy Web Stories - Google doesn't allow heavy text or only text stories.

• Low-Quality Assets - Google don't allow low pixel pictures or videos that stretch user experience

• Lack of Narrative - Google also not allow web stories which are bit lack narration

• Incomplete Stories - Google won't allow stories that are incomplete or clickbait links in it

• Fully Commercial - Google won't allow using web stories used for only promotion or for affiliated links in it. Affiliate Guidelines 



How to Create Web Story for Blogger & WordPress in 2021?


Creating a web story is not officially launched for Blogger yet, but you can create a web story without any plugins. Follow the below steps to create your own Web stories.


1. Story Making:

6 Ways To Create a Google Web Story for Blogger and WordPress in 2021

• Visit 3rd Party Tools MakeStories - OR NewsRoom AI

• Now Signup or Login 

• Click on Create+ Story

• Name your Story

• Now select your Niche or Category from News, Personal, Blog, etc.

• Now click on Create from URL OR Select any below Templates to opt-in.

• You can use Royalty-Free Images, GIFs, Videos.

• After Done with Story making Save & Publish as a Web Story.


2. Setup Publisher Details:


• Enter the below details 

• Title - Brand Name

• Name - Company Name

• Logo - Upload or URL Link

• Favicon - Upload website favicon

• Story Language - Select English or other

• Posters - Portrait (696×928), Landscape (928×696) & Square (696×696)

• Now Save & Proceed.


3. Meta Tags & SEO:

6 Ways To Create a Google Web Story for Blogger and WordPress in 2021

• Type - Select Story category

• Title - Name your Story

• Keywords - Important keyword to rank story

• Article Type - News or Blog Post

• Short Description - A short paragraph about the story

• Image - Upload or URL link 

• Author Type - Person or Company 

• Author Name - Brand Name 

• Publisher Name - Website Name

• Publisher Logo - Website Logo

• Publishing Date - same as publishing date

• Twitter Handle - Twitter Profile link.


Also Read How To Get Approval for Adsense in 2021 (12 Adsense Approval Tricks)


4. Story Validation:


• This section will show all the error in the web story before uploading 

• Web story must have 5 Pages

• Title must be Good & Unique

• Story must have a minimum of 500 characters

• Must have Title, Poster Image, and Subtitles.


5. Setup Analytics: 


• GA Tracking ID - Add your Google Analytics Code

• Facebook App ID - Enter your Facebook App ID

• Twitter App ID - Enter your Twitter App ID

• Facebook Pixel - Add your Facebook Pixel Code.


6. Select Channel & Publish Now:


Publishing a Web Story for WordPress is easy to compare to Blogger, follow the below steps.


(a) Blogger: No Hosting Require for Blogger and Media stories is Free for Web Stories. 


• Click on the Short Link option

• Enter your unique Short URL link after prefix onl.st/

• After clicking on Publish New

• Now click on Visit Link to Preview.


(b) WordPress: To publish Web Story in WordPress, You only have to download the custom plugin.


WordPress Web Stories Plugin Download



Frequently Asked Questions (FAQ)


1. What are Google Web Stories?

Ans - Web Stories provide content publishers with a mobile-focused format for delivering news and information as visually rich, tap-through stories. Web Stories offers a robust set of advertising opportunities for advertisers and publishers to reach a unique audience on the web with immersive experiences.


2. How do I use Google Web stories?

Ans - You can use Google Web Stories to increase website or page CTR, and grab a large audience on websites.


3. How do I post a story on Google?

Ans - • Go to MakeStories

• Create your Own Web Story

• Publish your Story in a Short link, WordPress plugin, etc.


4. How do you make an amp story?

Ans - To make an AMP valid Story, you can use this Schema structure - AMP Structure


5. What is discover on Google?

Ans - Google Discover is a personalized content feed created by google which serves the relevant content to users according to their history. Google Discover can be seen in Google App, Google.com.

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